CTM Data Hub drives decisions for travel buyers

1000 Mile Travel Group’s (1000MTG) parent organization Corporate Travel Management (CTM) has launched CTM Data Hub, the new evolution of its legacy travel and reporting tool SMART Data.

Building onto the strong foundation of the previous tool, CTM Data Hub helps turn complex travel data into insightful and actionable dashboards, reports, and KPIs delivering the answers you need to make data-driven decisions across your business. Combined with improved processing performance and easier ways to find, filter, and share your data with key stakeholders, CTM Data Hub is the tool you need in your travel program toolbox.

Delightful Dashboards

Travel’s many data points can make it challenging to decipher what’s important and then format it to be easily digested. That’s why CTM Data Hub’s intuitive data visualizations are hand-picked to suit every type of travel data, making it easier for Travel Managers to see the perfect representation of their travel program. At a snapshot, users will be able to view highly valuable information, such as advanced purchase booking behavior, airline preference by route, or online vs. offline booking comparisons by department or traveler – making CTM Data Hub a strategic tool for travel programs.

Dashboards for a variety of focus areas are designed to help with everything from uncovering hidden savings, forecasting future spend, eliminating traveler burnout, and understanding your carbon footprint to take action to reduce it. Whether you need to go granular or have a holistic view of your data, customizable filtering and segmentation will deliver the insights you need, no matter how large and complex your travel program.

Powerful processing for smoother data delivery

CTM Data Hub’s new features have several back-end data processing enhancements for better delivery. CTM Data Hub utilizes Massive Parallel Processing (MPP), running reports in parallel rather than competing against each other for bandwidth, reducing data load times by half or more for some reports. With data refreshing every couple of hours, you can rely on your reports for the latest data and insights for better-informed decisions.

By unifying regional and global data from multiple sources, the system enables new business insights that may not have been possible previously with fragmented data sources. And, with faster data upload speeds, data load issues can be discovered and remediated within the same day, saving precious time for our customers.

Ben Ross, 1000MTG Founder and CEO says “With the addition of CTM’s Data Hub in the toolbox of our Travel Experts, they now have more time to spend on doing what they love, creating smooth, efficient and unique travel itineraries. This helps them quickly identify data and creates accurate reports to further help their clients and business.”

Richard Golberg, CTM’s Global Chief Data Officer explains “CTM Data Hub not only increases efficiency and productivity by reducing time spent on manual report creation, but also optimizes the ability to identify and respond to global business trends through timely delivery of accurate information.”

Analytics catered to you

Aside from much-loved dashboards and reports built into the tool, CTM Data Hub makes it easier for you to customize, save and share your data like never before. Can’t remember the name of that report you spent hours building? CTM Data Hub lets you highlight and favorite your most useful dashboards and reports, to greet you the next time you log in. You can also bookmark or favorite specific dashboard filters you use regularly, saving you the hassle of fine-tuning your data all over again.

Once you’ve created the perfect dashboard, don’t just keep it to yourself. You can share custom-filtered dashboards with other users who have the same or greater permissions, helping you smartly wield your travel data to demonstrate the need for change or show your successes in just a few clicks.

If you’re looking to reduce travel emissions, why not share a customized version of our Climate+ dashboard with your sustainability lead? Interested in maximizing online adoption? Try sharing tailored dashboards of adoption metrics with team leaders. You can even share forecasts, KPIs and how your travel data benchmarks against similar organizations with your C-suite to get greater buy-in and show how effective travel management can be a strategic business driver of growth, cost savings and more.